If you add the other ISP-connected device as a gateway on LAN, it should be possible to use gateway groups for that. You will also need to check the box under System > Advanced, Firewall/NAT tab to bypass the firewall rules for traffic on the same interface (and perhaps add manual rules, see https://doc.pfsense.org/index.php/Asymmetric_Routing_and_Firewall_Rules )
The other device would also need to perform NAT for the local LAN as well.
It's a bit ugly and error prone, but in theory it should work.