I was interested in the original UP board, not necessarily for pfSense. The original board had a single Realtek NIC. I'm assuming the NICs on this one are Realtek too, but having two of them certainly makes running pfSense on it a little more palatable; not having to use VLANs for even a basic config is nice. I'm glad I waited on buying the original; I intend to pick up one of these and give it a shot.
Not sure about the kickstarter thing, but 89 Euros gets you the base model. I'd pay that. But then again, I'm a guy who bought the original Sheevaplug dev kit in 2009 for $100 and am still using it today.